BYD sold 20,137 vehicles in South Korea during the first nine months of 2026. It ranked fourth among imported passenger-car brands, behind Tesla, BMW and Mercedes-Benz.
The sales total was more than triple BYD’s full-year 2025 sales. The company sold 6,107 vehicles that year. Its share of South Korea’s imported-car market rose from 2% to 7.2%.
BYD officially entered the South Korean market in January 2025, less than two years before the reported sales period. Its growth coincides with an overall expansion of South Korea’s electric-vehicle market and points to rising acceptance of Chinese-made EVs. Tesla vehicles sold in South Korea are also made in China, at the company’s Shanghai factory.