BKNG Booking Holdings Inc
Company Analysis
Latest News
Booking Holdings Surges 3.5% on Reaffirmed Outlook and Stock Split
Booking Holdings (BKNG) shares climbed 3.58% during intraday trading on April 17, 2026. This momentum follows a 25-for-1 stock split that became effective on...
Booking Holdings surges with travel sector, following 12% oil price plunge
Booking Holdings (BKNG) shares rose on Friday, tracking a broader rally across the travel and hospitality industry. Brent crude oil prices fell 12% during...
Booking.com Suffers Data Breach, Exposing Personal Info and Booking Details
Booking Holdings subsidiary Booking.com announced a data breach on April 13, 2026. Unauthorized parties accessed personal customer information, including...
🟢 BKNG is trading 4.92% up today on US-Iran ceasefire boosting risk assets
BKNG is trading at $181.95 (+4.92%) in pre-market, rebounding sharply from recent lows following its 25-for-1 stock split as a US-Iran ceasefire drives a...
Booking Holdings Hits 52-Week Low, Targeting 41% Upside After Stock Split
BTIG Research reaffirmed its buy rating for Booking Holdings (NASDAQ: BKNG) on April 7, 2026. The firm maintained a price target of $250.00. This objective...
Booking Holdings Splits Its Stock 25-for-1 to Court Everyday Investors, but Will Cheaper Shares Actually Change the Game?
Shares of Booking Holdings shifted dramatically on screens today, plunging 95.8% in purely optical terms as the company's 25-for-1 forward stock split took...
🔴 BKNG is trading 95.84% down today on a 25-for-1 forward stock split
BKNG is trading at $174.67 (-95.84%) as the company begins split-adjusted trading following a 25-for-1 forward stock split. • The technical adjustment lowered...
Booking Holdings executes 25-for-1 split, boosting retail accessibility
Booking Holdings Inc. (BKNG) began trading on a split-adjusted basis today. The company completed a 25-for-1 forward stock split to lower its share price from...
Booking Holdings Appoints Former NXP CEO Kurt Sievers to Board of Directors
Booking Holdings announced the appointment of Kurt Sievers, the former President and CEO of NXP Semiconductors, to its Board of Directors, effective April 1,...
Booking Holdings Shares Decline Amid Geopolitical Tensions Despite Strong Q4 Performance
Booking Holdings shares declined on March 25, 2026. Geopolitical uncertainty from the conflict in Iran drives market volatility. Potential travel disruptions...
🟢 BKNG is trading 4% up today on reaffirmed 2026 outlook and stock split optimism
BKNG is trading at $4469.67 (+4.11%) as investors react to management's reaffirmed 2026 growth targets and optimism surrounding an upcoming 25-for-1 stock...
Booking Holdings faces margin compression, as AI poses greater threat than Google
Bernstein issued a report on March 14, 2026, labeling generative AI a paradigm shift for online travel. Analysts warn that AI represents a more significant...
🟢 BKNG is trading 7.15% up in after-hours
BKNG is trading at $4684.26, up 7.15% in after-hours.
🔴 BKNG is trading 4.10% down today amid a broad market selloff
BKNG is trading at $4363.88 (-4.10%) as the stock tracks a broader market decline driven by geopolitical tensions and oil prices spiking over $100/barrel. •...
Booking Holdings Hits 25-for-1 Stock Split Milestone as Easing AI Fears Fuel Rally
Booking Holdings reached the record date for its 25-for-1 stock split on March 6, 2026. Shareholders of record will receive 24 additional shares for every...
Booking Holdings Leads Travel Sector Rally as OpenAI Abandons Direct Booking Plans
Online travel agency (OTA) stocks surged following reports that OpenAI is abandoning plans to facilitate direct travel bookings within ChatGPT. The company...
Booking Holdings Stock Rallies as $10.50 Dividend and 25-for-1 Split Milestones Arrive
Booking Holdings (BKNG) reached its ex-dividend date today, March 6, 2026. The company recently increased its quarterly cash dividend to $10.50 per share....
🟢 BKNG is trading 8.20% up today ahead of its March 6 ex-dividend date
BKNG is trading at $4602.49 (+8.20%) amid heightened investor activity ahead of its upcoming ex-dividend date on March 6, 2026. • Shareholders of record will...
🟢 BKNG is trading 4% up today on reaffirmed 2026 growth targets
BKNG is trading at $4321.41 (+4.03%) after Booking Holdings reaffirmed its 2026 growth targets and dismissed AI-related risks during the Morgan Stanley...
Booking Holdings Sets 15% EPS Growth Target for 2026 and Dismisses AI Disintermediation Risks
Booking Holdings (BKNG) reaffirmed its medium-term growth targets of 8% for top-line revenue and 15% for EPS at the Morgan Stanley Technology, Media & Telecom...