ZETA is trading 6.7% up at $19.70 after announcing a strategic AI partnership with Palantir that could materially boost revenue.
- The deal is expected to drive up to $100 million in annual revenue and grants Zeta direct access to Palantir’s extensive enterprise customer base.
- The companies are jointly showcasing the collaboration at the Cannes Lions festival, which is drawing significant investor attention and fueling early-session buying interest.