Oracle today announced its Deep Trust AI Architecture, a framework designed to embed security and trust into AI applications. It aims to enforce security, privacy, and business rules across the software platform, data, data access, and application development layers.
The company also introduced new Oracle Fusion Claw-powered agentic applications for customer experience. They are designed to autonomously handle complex tasks, such as aligning sales territories and improving customer service journeys.
The announcements are part of Oracle’s broader push into AI. The company recently announced a $1 billion investment in its partner ecosystem over four years to accelerate AI-driven projects.
Oracle is seeing significant demand for its AI infrastructure, including from major clients such as TikTok. Some investors, however, have raised concerns about heavy data center capital expenditures, negative free cash flow, and rising borrowing costs.